Author Archives: kate mcbride

WINE: Martin’s Lane Labels

The Martin’s Lane Collection of wines reflects the individuality and special qualities of the wine style with a hand drawn letter for each of the varietals. The success of the wine came quickly with the Pinot Noir winning Decanter Magazine’s “best Canadian red” with the first vintage of 2010. And NOW!! Vintage 2011 wins Decanter Magazine’s International Award  “Best Pinot Noir.”

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Artisan Archive

Working with James Bradburne of the Fondazione Palazzo Strozzi, O’MARA MCBRIDE created a pilot website to show a method by which to extensively document the skills of Florentine artisans in film, photography and audio recordings and create a hub for the activity. The project is ongoing.  Website design with Lily Majkic. Artisan Archive website Continue reading

SOLE, MARE, AMORE

The Region of Campania, the Ministry of Agriculture for Italy and the Enoteca Italiana Siena joined together to promote the region of Campania to the Western Canadian market. Wine estates and food producers participated. A multi-media campaign took place over a one week period that joined forces with the Vancouver Opera, Western Living Magazine, The Sutton Place Hotel, Quattro Restaurants and Earls Restaurants, to name a few. O’MARA MCBRIDE worked closely with the producers in Italy to create the slogan for the event “Sole, Mare, Amore” and all of the promotional materials and types of events. Continue reading